Interview with Fabrice Penot of Le Labo’s “Four Letter Word”

Mention Le Labo to a perfumisto and expect a hush, followed by a sigh. Their avant-garde, strikingly modern olfactive fragrances are created by many of the world’s top perfumers, (including Mark Buxton, Anne Menardo, Maurice Roucel, Michel Almairac, Albert Morillas, Daphne Bugey and Frank Voekl). Co-founder Fabrice Penot claims to be revolutionizing the industry since establishing Le Labo Fragrances in 2006 with partner Eddie Roschi (both formerly of Giorgio Armani fragrances). If you are new to uber-niche perfumery, Le Labo fragrances are known for blending the essential oils with alcohol and water at the time of purchase and providing customized labels for the bottles; if you are a fragrance fanatic you grind your teeth every time a Le Labo City Exclusive not within a hundred miles of your town is introduced.(clique aqui para ler a entrevista completa)